Character design for Abdij Bornem

For this call for tender, the aim was to propose the design character of Pedro Coloma, the historical founder of the province of Bornem (Flanders 2880). It was to be used to highlight the historical points of interest of a walking route and the various events linked to the Bornem Abbey. The target being family, I proposed a character with a playful and friendly appearance that differs from old engravings. The slightly cartoonish character allowed to bring a little humor whatever the subject. For the execution, I chose a parchment paper support that recalls the historical dimension of the character and adds a little poetry.

De vogelbescherming calendar 2023/2024

De Vogelbescherming, the Belgian Institute for Bird Protection in Flanders, wanted to create monthly posts for its community. Their goal was to teach people how best to maintain their gardens throughout the year to promote biodiversity. Since the advice was very long, I suggested using different illustrations that highlighted the key points in the text. Once the texts were read, all they had to do was look at the illustration to remember them.

The complete calendar became a reminder poster that was much more aesthetic and fun than a written checklist.

illustration for the article "An eye on the world"

Simple, clean, efficient. (executed digitally)

Fromage Suisse AOP, poster Saison PR

In Switzerland, each season has its own cheeses. OONA Agency decided to create a PR campaign by creating VIP boxes containing three exceptional Swiss cheeses, their description, and an illustration. The mailing, illustration, and cheese types were linked to each season.The 4 illustrations combined depicted a typical Swiss landscape across four seasons.

Character design for Fost Plus

Branstbos Bornem

Poster giveaway for the New Forest Project. Everyone is welcome to plant trees and help preserve biodiversity

Illustrations 140 years Côte d'Or

The major event in Belgium since the birth of Côte d'Or

Concept: Sophie Colens & Arnold Hovart

Copy: Sophie Colens

Illu: Arnold Hovart

To celebrate its 140th anniversary, Côte d'Or chocolate wanted a concept that would recall its long love affair with the Belgian people. Spending a fortune on outdoor activities and various other media? What better way to communicate this than on the packaging itself! Twenty-one illustrations were created to remind Belgians of the key moments in their history:

Women's right to vote, the creation of the first factory, paid holidays, the country of great music festivals, Eddy Merckx's victories, the liberation, The first Belgian in space and more.

The collectible illustrations were applied exclusively to the classic chocolate bars—a double Proust Madeleine!

Conception and illustration for Standaard Boekhandel

The bookstore chain Standaard Boekhandel wanted an attractive and easily adaptable communication style for all its messages, both promotional and internal. The brand's old static owl was updated and brought to life across all of the company's communications. From over 900 submitted ideas, Standaard Boekhandel was able to choose the ones that would result in 112 illustrations (posters, displays, folders, bookmarks, digital communication, bag design, interior murals, shop windows, short animations, etc.)

Poster & promo covid easter vacation, reading and kayaking

Shoes Nathalie Verlinden

Spring Summer 2021

When renowned fashion designer Nathalie Verlinden asked for ideas for her spring (youth) collection, the choice to use a butterfly came naturally: a light touch that wouldn't detract from the hero product. Each shoe was accompanied by a butterfly that echoed its colors and design.

De vogelbescherming digital campaign "Schiet in actie!"

It has recently become possible to prohibit hunters from pursuing and hunting animals in your garden. Simply by going to the town hall, you can remove your garden from the hunting grounds.

Bornem sportkamp

Design character for Sanofi / Rhinatiol

Thyme strength, plantain strength, honey strength

The style was chosen to be easily animated.

"Heksen" (Music & danse academy Bornem)

Illustration developed for the promotion of the show “The Witches” (by Roald Dahl)

Musical show poster